Because approximately 85% of all internet users looking to buy online will place a keyword in the search box of a search engine, you had better have a good understanding of how to market your website to them.I wrote this article to help you understand a little bit about how search engines work.Search engine marketing [...]
One of the biggest reasons why many organizations are not doing even simple things to help people find their websites in search engines is they simply don’t understand how search engines work. This article is intended to explain the basics of how search engines work and in the course of doing so shatter some search [...]
We have heard the following phrase many times over the past eleven years… “Why spend so much time trying to create visibility of my website using natural SEO techniques when I can just run ads on the Google, Yahoo! and MSN ad networks?” The assumption here is that setting up and managing a PPC campaign [...]
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